Hey, I’m Aileen

I write engaging content, blogs, and social media posts
to help brands connect with their audience


I’m a certified digital marketer with expertise in content, social media, and ad management. I help SMBs and startups break through today’s competitive digital marketing landscape.

With over 10 years of experience in content marketing, I’ve managed content teams, planned editorial calendars, and developed search engine optimized content. As a content department manager of one of Inc.’s 5000 fastest-growing US private companies, I helped increase the production of my team to more than 1,000 pieces of content for SEO. At the same time, we had significant improvements in the quality of content we produced monthly.

I also spearheaded training for content writers and editors to help them stay up-to-date with industry trends and further develop their skills in creating highly effective content for their online audience. I had conducted a speaking engagement for SMBs and freelance content marketing professionals in developing and managing a productive content factory.

Currently a digital marketing consultant, I guide local and international businesses in developing strategies and campaigns to reach their online marketing goals. I develop optimized content for my clients’ websites and lead the direction of their social media marketing efforts. I also manage their paid ad strategies to maximize reach, growth, and budget utilization.

I earned my specialization certificate on Digital Marketing at the University of Illinois at Urbana-Champaign on Coursera. Currently working as a digital marketing consultant, I guide businesses in developing strategies and campaigns to reach their online marketing goals.

Let me help you with your content process, social media management, and other digital marketing needs. For projects, collaborations, and partnerships, fill out the contact form below.

Helping SMBs and startups break through today's competitive digital marketing landscape


March 2017 – Present

Content Manager & Strategist


Performs topic and keyword research; assigns tasks to writers; edits submitted articles; look for relevant photos to use for blogs; publishes content on WordPress

Content Writer


Writes content for various niches using different techniques and styles depending on the client’s needs and target market

Oct 2008 – Present
May 2015 – January 2017

On-page Content Department Manager

Surefire Social

Ensured that content requirements, deadlines, and personnel quotas are met every month; planned the editorial calendar of all on-page content campaigns; responsible for personnel management and development; computed team and personnel KPI monthly


Surefire Social

Edited articles submitted by on-page content writers; made sure all submitted articles are unique and relevant to the client’s target audience

Feb 2015 – May 2015
Aug 2014 – Feb 2015

Senior On-Page Content Writer

Surefire Social

Wrote blogs for various clients in the home improvement industry; trained writers who need help meeting the required quality for articles and helped the editing team edit articles when needed.

Social Media Specialist


Managed social network accounts for various businesses; curated and scheduled social media content, including relevant news and industry information

Feb 2012 – Jul 2014
May 2013 – April 2014

Web Content Writer

Truelogic Online Solutions

Wrote blogs, magazine features, meta data, press releases, and web copies for businesses across Asia, Australia, the United States, and the United Kingdom; edited articles from third-party providers to meet the requirements of the company.

Content Writer & Coordinator


Distributed article writing tasks to home-based writers and made sure the articles submitted meet clients’ requirements; wrote syndicated articles for marketing purposes.

Oct 2010 – April 2013
Some Brands I've Worked With
past clients